Top 5 Play Pass Games Performance in Australia Q1 2023

In Q1 2023, the top 5 Play Pass games on a unified platform in Australia showcased varying trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance:

LEGO® DUPLO® WORLD from StoryToys Limited saw a steady increase in weekly revenue, peaking at approximately $6.2K in the week of February 20. Weekly downloads showed a declining trend, starting from 1.8K at the end of December and dropping to 881 by the end of March. Active users also decreased from 4.4K to 3.3K over the quarter.

Disney Coloring World, also from StoryToys Limited, experienced a notable fluctuation in revenue, reaching a high of $4.3K in late January before declining to $2.5K by the end of March. Downloads followed a similar pattern, starting at 3.5K and ending at 1.2K. Active users decreased from 5.6K to 3K during the same period.

Hungry Shark Evolution by Ubisoft showed a varied revenue trend with a peak of $2.1K in mid-January and a low of $974 at the end of February. Weekly downloads demonstrated a downward trajectory, starting at 3.8K and ending at 2.7K. Active users decreased from 20.3K to 16.9K over the quarter.

Pixel Art － Color by Number from Easybrain Ltd maintained a relatively stable revenue, hovering around $1.4K throughout the quarter. Weekly downloads saw fluctuations, peaking at 5K in early January and ending at 4.2K in late March. Active users remained steady, fluctuating around 33K to 40K.

Flow Free by Big Duck Games LLC exhibited consistent revenue, averaging around $900 weekly. Downloads decreased from 6.2K at the end of December to 3.2K by the end of March. Active users saw a decline from 184K to 140K over the quarter.

For more detailed insights and data, visit Sensor Tower.